Lisheng Advertings Co (Ad 1) - POSTER DESIGN
LISHENG ADVERTISING CO. Poster – "Next Level" Campaign By Alinani Katende – Also Known As Metro Wise King
This poster, designed for Lisheng Advertising Co., serves as a high-impact, conceptual advertisement aimed at businesses looking to elevate their brand presence. The key objective was to visually articulate the idea of innovation, technology, and cutting-edge creativity. The final design was created entirely in Adobe Photoshop for maximum visual quality and prepared for print or digital display.
Project Details:
Client: Lisheng Advertising Co. (Promotional Campaign)
Format: High-impact digital/print poster
Software: Adobe Photoshop
Output: High-resolution asset for promotional use
Design Features & Concept:
Cyberpunk/Futuristic Aesthetic: The design uses a strong, dark, and highly saturated color scheme (black, neon yellow, primary reds, and blues) to convey a sense of modern, forward-thinking advertising.
Conceptual Imagery: The central image of the female figure, whose face is integrated with urban, digital, and architectural elements, symbolizes the powerful fusion of human creativity and technological advancement that Lisheng offers.
Dynamic Typography: The main call-to-action, "TAKE YOUR BUSINESS TO THE NEXT LEVEL WITH LISHENG ADVERTISING CO," uses varied weights and colors (white, black, and electric yellow) to create strong visual movement and hierarchy, directing the eye instantly.
Color Blocking and Contrast: Strategic use of a deep black background sharply contrasts with the neon colors, making the text and the vibrant image pop off the screen.
Clear Value Proposition: The design explicitly features key services (e.g., "LARGE FORMAT PRINTING, 3D LIGHTS, UV LIGHTBOX") to inform potential clients about their extensive capabilities.
High Emotional Impact: The intense gaze and stylized glasses on the central figure create a memorable and confident brand image.
Conclusion:
This project showcases my ability to create bold, narrative-driven promotional material. It successfully translates a complex concept—modern advertising innovation—into a single, visually overwhelming image, delivering an unforgettable impression of Lisheng’s capabilities.